The Better Blog

If you use content to market your product, service, or business, it’s super important to know whether that content is doing what you want it to do: increase your visibility, enhance your reputation, and most of all, lead to increased sales and an improved bottom line. 

Here’s my routine. Each morning I begin my day with meditation and exercise, then fix up a bowl of Bob’s Red Mill while I scan The New York Times (to take the pulse of the world) and Reddit (to take the pulse of the Internet). The Reddit community usually upvotes cute cat photos and funny… Read More…

As we enter 2021, the world is a radically different place than it was at the start of 2020, but content marketing will still be important and necessary for businesses to reach customers in order to grow and thrive. Getting great content can be the difference between success and failure for a business. Here is… Read More…

The story of your company is one of your most valuable company assets. I realized this as we were writing our new book, Blockchain Success Stories (listen to a sample here). As we interviewed the hackers and dreamers who are building the next generation of technology, I realized that we were helping them tell their… Read More…

If 2020 has taught the business world nothing else, it’s that an online presence is more important than ever. But with so much competition, though, it’s important to create content that stands out from the crowd. Hit 2021 with a full head of steam by getting in front of these seven content marketing trends. 1.… Read More…

If you’re looking for freelance writing rates, it’s a good bet you’re looking to hire a freelance writer. And it’s a better bet you’re concerned about how much they cost. Well, the good news is they cost less than hiring a pancake bar. (We’re not sure if such a thing as a pancake bar exists, but… Read More…

“Wouldn’t it be cool to bundle a book with bitcoin?”

You often hear about the benefits of creating funny content, but now it’s time to talk about what good content has in common with comedy itself. The keys to success in stand-up comedy are closely related to good content marketing. This makes sense, since stand-up comedy is essentially content marketing for the comedian: they create… Read More…

We’ve ranked the top 10 article writing services, and coming in at #3 on our list is Article Bunny. What else do we know about them, besides the cute name? Read on…

We’re wrapping up our Top 10 Article Writing Services series today with a look at Articlez. What keeps this company from being one of the elites? Read more…