The Better Marketing Blog

Salesforce markets its CRM platform by helping companies laser-focus on customer engagement.

There’s no shortage of motivational speakers or life coaches, but few connect with their audiences like Tony Robbins.

The demand for blockchain engineers, blockchain software developers, and other blockchain-related professionals has rapidly been increasing, with salaries rising in parallel.

While Warren Buffett’s success in business can be attributed to various factors, his ability to communicate is one of the most important.

With Elon Musk’s offer to buy Twitter, he’s making headlines for his plans to change the site into a free-speech platform.

Along with Billy Markus, Jackson Palmer invented Dogecoin as a meme-based cryptocurrency after joking about it on Twitter.

DoorDash uses technology to target the best markets. Data-driven decisions allow them to deliver a great deal to restaurants and customers.

Freshpet succeeds by emphasizing the high quality of its product. In an industry not known for finesse, this helps the company stand out.

Cynthia Lummis wants to improve cryptocurrency regulation, since she herself participates in the industry and has held bitcoin since 2013.

Big box retailer Costco uses unconventional practices to take advantage of the quirks of human psychology.