The Better Marketing Blog

We know that blockchain has finally hit the mainstream, because SANTA CLAUS is launching his own blockchain-based token. John Hargrave is the CEO of Media Shower. Subscribe here to get more great gifts delivered for free.

The ultimate goal for any article title is to grab a reader’s (or searcher’s) attention and deliver mega traffic for your blockchain site. Here’s how to write an article title that will draw viewers to your content. How to Write a Top-Notch Title The first thing you want to do when writing a title is… Read More…

To build a successful content marketing strategy for your blockchain project, following best practices for keyword research is essential. Keyword research is important for content creators because it helps them target their content toward those that are most likely to be looking for it, such as potential blockchain investors. Here are some keyword research best… Read More…

Do you remember the scene in Forrest Gump where Forrest buys the shrimp boat? At first, no shrimp. Forrest and Lieutenant Dan are pulling up nothing but trash from the bottom of the bayou. Then a terrible hurricane rocks the coast—and at the end of this ferocious storm, Forrest and Lieutenant Dan are the only… Read More…

A year ago, do you remember how jazzed everyone was about blockchain? Blockchain was going to end world poverty! It was going to revolutionize investing! Blockchain would cure the common cold! It would get us to Mars! I still hold that kind of optimism. Problem is, the conversation this year has been dominated by one… Read More…

How much is a superpower worth? How much would you pay to be able to fly, or to become invisible? Let’s say $200 million. You could easily make that $200 million back with a superpower. Shrink to the size of an ant, cure cancer, boom. $200 million, easy. Now, how much would you pay for… Read More…

Email marketing is still a big deal and an effective way to get the word out about your blockchain project. McKinsey & Company notes: “E-mail remains a significantly more effective way to acquire customers than social media—nearly 40 times that of Facebook and Twitter combined.” After the popular email marketing platform MailChimp announced that it… Read More…

All battles are won BEFORE they are ever fought. – Sun Tzu The biggest problem facing blockchain today is scalability. Take CryptoKitties. When the blockchain-based collectable cats were introduced in October 2017, they were all the rage. Thousands of cats were created and sold, with some kitties fetching prices of over $100,000. CryptoKitties was built… Read More…

“Our team has researched the best trading platforms in the blockchain industry and curated a detailed list to make evaluation easier. Our custom scoring takes multiple factors into account to rank solutions on a scale from 0 to 5. To request an update to your listing or a review of your network or site for… Read More…

We’ve researched and compiled a list of the top blockchain influencers. We looked at their social following, alexa ranking of their blog/site, and other metrics. To request an update to your listing or a review of your site for inclusion, please contact us. Influencer Name Bio Website Social Following Score Andreas M. Antonopoulos Andreas M.… Read More…