How to Find Your Muse
Media Shower writer Marshall Hopkins is a technical writer who has worked with law firms on complex legal and medical training documents and legal IT documents for a major oil and gas corporation. Every writer will experience this one day: writer’s block. You want to write. You NEED to write. But the ideas aren’t coming.… Read More…
4 Things Dracula Taught Me About Content Marketing
Media Shower writer Jane Gregory is well-known for her work in travel, marketing, and education. You can follow her on Twitter. “Welcome to my house. Come freely. Go safely; and leave something of the happiness you bring.” So said Count Dracula, in Bram Stoker’s classic novel of 1897.
Letting Yourself Have A False Start
The original first paragraph of this entry was trite and unconvincing. It was poorly worded and cliche. I hated every word of it…and yet, that made it the perfect opening paragraph. Why? Because I knew it was crap, and that’s exactly what I wanted it to be. And then, I deleted it. Read more…
Want to Be Successful? Here’s How to Increase the Odds
What does success look like, and how will you know when you get there? I was always frustrated by the number of my creative writing students who wanted to write a novel. They seemed to think the only route through to being a successful writer was having your name on the dust jacket of the latest best seller.Read more…
How to Write Attention-Grabbing Content
Media Shower writer Patrick Zuva is well-known for his work in travel, health, and business. Back when I first started writing for the web, excited after delivering an article that my client had been very happy with, I was anxious to see how it looked on a real web page.Read more…
3 Unconventional Ways to Kick Writers’ Block to the Curb.
Whether a seasoned author or a high school journalism student, all writers encounter writer’s block at some point in their careers. Writer’s block can be similar to that one cousin at a family reunion: annoying, suffocating and, alas, unavoidable. Read more…
We Dare You to Not to Gasp at These 5 Advertising Mistakes
As explained in our recent guide on the subject, native advertising is a form of paid advertising where the ad experience follows the natural form and function of the user experience in which it is placed. Native ads, when done right, blend in seamlessly with the content around them. When done wrong, however … well,… Read More…
5 Steps For Successful Writing I Learned From a College English Course
Media Shower writer Elizabeth Crum is well-known for her work in travel, education, and food blogging. The greatest paper I ever wrote was for a first-year English class in college. We were instructed to pick a random subject, bounded only by our personal interests, and write a 2,000-word research paper on that subject. What. The.… Read More…
4 Gloriously Guilt-Free Examples of Native Advertising
As is true with most things in life, native advertising is all about balance. Advertising experts can argue all day about the merits (or lack thereof) of native advertising, but the fact remains that good native advertising is highly effective.
Oscar – Your New Marketing BFF
Media Shower writer Justina Miller is well-known for her work in travel, food, and home improvement. You can follow her on Twitter. If you live in New York City, you must know Oscar. You’ve probably seen Oscar on the Subway, on Billboards, and appearing in your Facebook Newsfeed. Who is this character that all New Yorkers… Read More…