Hulu’s Marketing Has Introduced Affordable Television for Everyone
When Hulu first entered the market, it turned the television industry on its head by creating a product that was affordable, entertaining, and easy to use.
Pacino Vs. De Niro: Who’s the Better Communicator?
Robert De Niro and Al Pacino are widely considered to be two of Hollywood’s finest and best-known actors, yet their styles in communication and presentation couldn’t be more different.
How Tesla’s Marketing Has Built an Auto Empire (Without TV Ads)
In today’s market, where consumers are constantly bombarded with marketing messages, it can be difficult for businesses to create a genuine connection with customers.
Paxful’s Marketing Has Made It the Leader of Peer-to-Peer Bitcoin Trading
Paxful focuses exclusively on bitcoin and gets the word out through social media.
Tutu Vs. Graham: The Communication Tactics of Two Religious Icons
Billy Graham and Desmond Tutu were both great religious leaders of their times.
Gates Vs. Jobs: How Two Computer Wizards Communicated their Vision of the Tech Revolution
Bill Gates and Steve Jobs both founded industry-changing computer companies. Jobs’ singularly-focused communication style produced a different company than Gates’ broader, more pragmatic communication style.
Sprouts’ Marketing Brought It Mainstream Appeal in Just Two Short Decades
Sprouts has built its brand on being accessible to all types of shoppers, not just those who can afford high-priced health foods or organic produce.
Zuckerberg vs. Dorsey: How They Communicate on Facebook vs. Twitter
Zuckerberg is a maximalist communicator while Dorsey is a minimalist. Both have used their skills to build international companies.
How Home Depot’s Marketing Made It America’s #1 DIY Chain
Home Depot has grown to dominate the DIY space over the past 30 years thanks to a clear focus on providing the best customer experience.
Nakamoto vs. Buterin: The Communication Styles of Crypto’s Tech Wizards
Satoshi Nakamoto (the anonymous founder of bitcoin) and Vitalik Buterin (the co-founder of Ethereum) are the top two tech wizards in the new world of crypto.