The Better Marketing Blog

Learn how to create a perfect AI-powered elevator pitch that captures attention. Our guide and video make crafting an elevator pitch with AI fast and easy.

Discover how Workday’s ‘Rock Star’ campaign uses humor and celebrity appeal to shake up B2B marketing, proving that even HR and finance can go viral.

Discover how Burger King’s Whopper Detour campaign went viral by using geo-targeting, humor, and rivalry with McDonald’s to drive app downloads and boost sales.

Ronald Reagan’s communication techniques turned his “A Time for Choosing” speech into a historic address. Find out how to use these techniques in your speeches.

If you’re looking to shine the light on your brand, take a look at these five examples of viral tweets.

TED speaker Nancy Duarte believes she may have cracked the secret of contrast in communication. Find out how contrast works and how successful orators use it.

Are you marketing your brand on Youtube Shorts correctly? Here are seven examples of how brands use YouTube Shorts to significantly grow their reach.

The Pale Blue Dot speech delivers valuable communication lessons from Carl Sagan. Find out what you can learn from it as a professional communicator.

Here are our top tips to make your Reels content fly.

Learn the secrets of growing a LinkedIn audience and boosting engagement from our analysis of 16 top LinkedIn marketing influencers. Then we’ll give you the key takeaways for growing your own business or personal profile.