Archive for March, 2016

Has this ever happened to you? You want to write, you are at the computer, but nothing comes; the minutes feel like hours, the hours feel like days. You start to stress because your deadline is approaching; the ideas just won’t come. Fear is taking over because soon enough everyone will know you have writer’sRead More…

The accepted wisdom in the business world seems to be that business and creativity are separate but equal, and never the two shall meet. Look at the proliferation of think pieces on business people being right-brained, or analytical, to see reams of pseudo-science backing up this bogus claim. The truth is, business and creativity haveRead More…

Did you ever feel like your best work was being channeled from someplace else? Maybe the gods were smiling on you that day or maybe, you tapped into the uncharted waters of your own mind and found a mojo that just wouldn’t quit. Sound familiar? If so, you’re one of the lucky ones. When theRead More…

Making the leap into full time or even regular blogging can offer freedom from the everyday routine of work. But turning your ideas into useful content which attracts readers is a stumbling block that many bloggers can’t get beyond. With these actionable tips, you’ll soon find yourself on the path to writing great blog postsRead More…

What strategies do you use to brainstorm your content marketing? Are you bouncing ideas off of your colleagues, tailoring ideas according to your target audience, or are you sitting alone in a room with a pencil and paper hoping for inspiration? No matter what you’re doing, how do you keep your ideas fresh, so you’reRead More…

March Madness is one of the most watched sporting events of the year. It’s also a great time for companies to take advantage of this shared cultural phenomenon. With so many people focusing on the many games, there are lots of ways your business can use March Madness-related content to capture the attention of yourRead More…

Have you flipped the channel to Lifetime recently? If so, you’ve probably seen one of many commercials for a made-for-TV movie based on a V.C. Andrews book. Sure, V.C. Andrews did have a knack for creating maudlin characters who could be considered caricatures. She could also be flowery beyond anybody’s business. No matter the case,Read More…

What do you really know about SEO? While it’s widely accepted that all companies need SEO to be competitive these days, few business owners understand the complexities of what that actually means. Recently, Media Shower spoke with Dr. Adam Stetzer, president and cofounder of HubShout, an online SEO reseller program. Maybe your current web designerRead More…

As a new freelance writer, you have worked diligently to impress others with your resume, portfolio, and profile. You open your email and stare with bleary eyes to see – is it? – yes! – your first assignment! Will the client ask you to describe the best pack to carry as you hitchhike across Europe?Read More…

“Were you an English major?” I get the question almost every time I tell someone I’m a writer. My answer is always a chagrined but emphatic, “No.” In college, I majored in music, despite knowing I’d never be a professional opera singer. I wanted to write and realized years ago that studying, performing, and analyzingRead More…