How to Use AI to Write a Newsletter Column in Minutes

Learn how to use AI to write high-performing newsletters faster.

The 8 Words That Built M&M’s into a Chocolate Empire

Discover how M&M’s iconic “melts in your mouth, not in your hands” campaign used simplicity, truth, and timing to dominate the candy industry.

How George Foreman Built a Knockout Brand

Explore how George Foreman built a global brand through smart deals, cultural timing, and one of marketing’s most trusted personal brands.

Using AI Video in Marketing Campaigns

Learn how to create high-quality AI-generated videos that feel human.

How Disney’s “Snow White” Lost the Magic—And What Marketers Can Learn

Explore the marketing missteps behind Disney’s “Snow White” remake—and what brands can learn about modernizing the message without losing the magic.

The Man Your Brand Could Campaign Like: Old Spice’s Viral Powerhouse

See how “The Man Your Man Could Smell Like” turned Old Spice into a viral powerhouse with surreal humor, a brilliant tone shift, and one unforgettable towel.

How To Optimize SEO for Google’s AI Overviews

Learn why Google’s AI overviews are changing SEO.

Why Life Cereal’s “Mikey Likes It” Never Went Stale

Explore how Life Cereal’s “Hey Mikey” ad became a cultural icon, using authenticity and simplicity to captivate audiences for over a decade.

The Marketing Genius of Erowhon’s $19 Strawberry

Discover how Erewhon Market turned a $19 strawberry into a viral sensation that generated 26+ million views and transformed price shock into marketing genius.

How to Use AI for Performance Marketing

Generate ideas, gain insights, and optimize campaigns to drive better results—with real-world examples.