There’s an App for That: Apple’s Strategy Behind the Slogan

Explore how Apple’s “There’s an App for That” campaign redefined mobile marketing with a simple, iconic catchphrase and unforgettable storytelling.

How to Create High-Performing Video Ads for Instagram

Create high-performing Instagram video ads that convert. Learn proven tactics, creative tips, and real examples to stop the scroll and boost results.

The Marketer’s Guide to Nano Banana

Discover how B2B marketers use Google Nano Banana for fast, consistent visuals. Explore top use cases, prompt tips, and workflow best practices.

Reputation Rescue Mission: Wells Fargo and the Scandal That Shook Wall Street

Discover how Wells Fargo’s sales strategy triggered a brand crisis—and how aligning culture and marketing can rebuild long-term trust.

10 Ways Fortnite Turned a Video Game into a Marketing Machine

Explore how Fortnite became a marketing powerhouse, blending FOMO, live events, fashion, and collaborations into a $9B global brand

How To Save Hours With Perplexity Shortcuts

Learn how Perplexity’s custom shortcuts save marketers hours.

How Avis Turned Second Place Into First Choice

Transform your brand by owning what makes you different. Learn how Avis’s “We Try Harder” campaign flipped weakness into profit and market power.

Best AI Tools for Marketing: What to Use, When to Use It

Use our AI comparison table to discover which tools are best for marketing tasks.

The September Sprint: Your Post-Summer Marketing Checklist

Read our list of simple marketing mini-tasks.

How to Sell Something No One Wants: Which Insurance Mascot Is Best?

Discover how insurance mascots take the sting out of buying unwanted necessities. Our analysis reveals which mascot does it best.