The Better Blog

As a marketing manager in the healthcare industry, if you aren’t considering how AI can elevate your marketing game, you should be. It’s a complete game-changer.

The good news is that you need to look no further, as our AI specialists have worked with companies like yours to develop AI tools to increase time on site, improve engagement, and drive more leads and customers. 

This guide shares various AI application ideas curated explicitly for the healthcare sector. Contact us to inquire about building them for your website.

How to Use Our AI Idea Generator

Simply provide information about your healthcare services or products, and our AI idea generator will propose innovative AI tools that can improve your offerings. The more details you provide, the more tailored the suggestions will be.

More AI Ideas for Healthcare Companies

Virtual Health Assistant

Introduce a virtual health assistant powered by AI to provide personalized health recommendations. It will have the ability to answer patient queries and offer medication reminders. This is a great tool to attract new healthcare customers by incorporating it into your website. And, for existing customers using the platform, you’ll have the opportunity to cross-sell other products.

Check out Bouy for an example of how such an AI tool works.

AI-Powered Personalized Health Content Generator

Imagine an AI-powered personalized health content generator designed to create tailored educational materials, articles, and blog posts for patients based on their medical history, condition, and preferences.

You can offer this tool to your clients as part of their healthcare marketing strategy. They can provide valuable resources to patients, empowering them to understand better their health conditions, treatment options, and preventive measures.

Look at how Healthline uses AI to help people own their health and well-being.

AI-Powered Patient Journey Analyzer

Create an AI-powered patient journey analyzer tool to help your company or practice better understand and optimize the patient experience. You can train it to analyze vast amounts of patient data, including demographics, behaviors, interactions, and outcomes, to identify patterns and insights throughout the patient journey.

This is a powerful product for healthcare organizations looking to up-sell or cross-sell certain products during the customer journey.

Check out IQVIA’s AI tool as an example.

Healthcare Chatbot

Developing an AI healthcare chatbot is a great way to set your organization apart. You can train an AI to triage patient inquiries, schedule appointments, and provide basic medical information.

This AI tool can enhance patient access to care, streamline administrative processes, and improve overall patient satisfaction. It will add significant value once incorporated into your digital healthcare products.

Check out Youper as one example.

AI-Powered Healthcare Trend Predictor

You can develop an AI-powered healthcare trend predictor tool to analyze vast healthcare data, including patient demographics, treatment outcomes, disease prevalence, and market trends. You can incorporate this tool into your digital healthcare products to attract clients looking to bolster their marketing strategies.

To see an example of an AI-powered application that looks to empower healthcare businesses to discover market trends, check out Folio3.

At Media Shower, we’re the experts on using AI for marketing. Contact us to inquire about building these AI tools for your website.