Archive for December, 2014
Sure, you’re a busy person. You’ve probably got a dozen items on your to-do list at any given time. So it’s completely understandable why you haven’t taken the time to formulate a cohesive content marketing strategy. You just kept putting it off again and again. Well, guess what? The calendar says that 2014 is done.… Read More…
As business owners and freelancers, we all understand the importance of tending to our digital life – whether it’s through blogging, social media or email. But online tasks have the uncanny ability to take over our days. To manage digital creep, professional organizer and consultant Geralin Thomas suggests asking yourself if you’re contributing or contaminating… Read More…
Jamie Teasdale grew up with business on her mind. Her parents were entrepreneurs who started several successful businesses and inspired her to become a business professional. Now, Jamie shares her skill set with business owners of all types to help them reach their goals. Been in business for years? That doesn’t matter; Propel Businessworks has… Read More…
Okay, one more time: an eBook is not just your weird cousin’s self-published novel that he couldn’t get a literary agent to look at. When utilized correctly, eBooks can make up a key aspect of a company’s marketing strategy. What’s an eBook? As the name implies, an eBook is simply a book that is published… Read More…
Grant Johnson has studied and applied his theories in marketing for years as the founder and leader of Johnson Direct, a marketing and branding agency. Here, he discusses with us the new frontiers of digital marketing, and how to pick the right marketing technology for your business. What’s new in digital marketing that we need… Read More…
Shawn Collins is the man who brings the marketers together; he and his partner, Missy Ward, run several conferences on online and affiliate marketing a year, which you can book a slot in at their site Affiliate Summit. Shawn spoke with us about what goes into getting a conference up and running, and how marketing… Read More…
One of the surest ways to increase your ability to sell is to increase your strategic visibility – i.e., your visibility and standing with the people who matter, says Denise Brosseau, CEO of Thought Leadership Lab. “I’ve seen thought leaders become rainmakers who attract customers for their products, clients for their services, partners for their… Read More…
Don Dulin is the first to admit even he doesn’t feel like a big ball of sunshine all the time, but he says when he puts the effort into staying positive, he reaps the benefits not only in his personal life, but professionally as well. Most of us not only deal with criticism from others,… Read More…
Justin Germino knows technology: As the Dragon Blogger, he’s constantly on top of the best technology. He spoke with us about running a technology blog, and what to be focused on in tech. What first interested you in tech? You could say when I was 4 years old and my family got the Commodore 64… Read More…
We could spend all day talking about how critical content marketing is to the success of brands today, but we’re pretty sure you’d get tired of hearing us yammer on. So we asked someone else to do the talking for us. Meet Dequiana Jackson, CEO of Inspired Marketing Inc. and entrepreneur extraordinaire. “Content marketing is… Read More…