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Freelance writing has increased significantly throughout the years. In 2009, there was more entrepreneurial activity than there had been in 14 years. In 2010, those numbers skyrocketed even more. With a rising number of writers every year, some people may struggle to get their work noticed.
Gone are the days where you used to be able to write an article and get it published right away. Unfortunately, it just doesn’t work like that anymore. There are now steps you must go through to ensure you are producing quality content for your clients and your readers.
Find your niche to attract the right clients and readers
1. Know Your Niche
This is one of the most important tips. You must stick to your niche. Okay, you don’t need to stick to just one. It’s acceptable to have more than one, but it’s not okay to get them mixed up as you could lose potential clients. For example, if you are mainly in the health niche, you don’t want to try and send a pitch to a client who needs automotive content. They wouldn’t want an article about heart disease when they are trying to seek content regarding the new 2016 Toyota Tundra.
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“Wait, what was I just typing about again?”
2. Stay on Topic
If you just published an article on “10 Ways to Get Your Kids to Listen”, but halfway through the article you decided to discuss how your dinner didn’t turn out right and you never went back to the main topic, you are going to lose readers. Readers view an article because of a title and the content is what keeps them engaged. If you are changing the topic midway, they are bound to leave and not read your stuff again.
Be honest. Use real facts.
3. Use Legitimate Facts
When you are putting together an article, it should be full of useful information. It’s helpful if you state facts, such as statistics and research. You must include only truthful information and make sure to cite your findings in each article. This will help the reader not only learn from your article, but to explore the topic more if they wish, as well as give the original article credit.
Blogging can give you the exposure you need to be successful
4. Start a Blog
If you want to get noticed by readers and clients, it’s beneficial to take the plunge and start a blog. Have a niche that you’re passionate about and write your heart out. Readers will be able to find your blog and you will gain followers. Not to mention, when you send a pitch to a client, you could always add your blog under your experience. It will show the client that you have solid writing experience and followers.
Yes, you must keep learning to produce quality content
5. Be Willing to Learn
That’s right, you must be willing to learn. No, you can’t copy articles off the web. That’s something called plagiarism and clients frown upon that, as well as Google. If you are willing to learn, the neat thing about being a freelance writer is that you never stop learning. If you are willing to write about any topic for a client, be sure to have some research skills. Research is necessary to craft together the most original and engaging piece of content.
Media Shower writer Heather Burdo is well-known for her work with medical, health, and home-improvement writing.
Click here to read some inspiring success stories of writers who have followed the above tips.