How to Improve Content 10x by Media Shower Editorial Team on 05/22/2023 Content optimization is about testing and measuring what works, then making it better. Here’s the formula. (16 minutes) <span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"></span> « Content Bottlenecks (+ How to Fix Them) The New Way of Writing »