Looking for freelance writing rates? You probably want to hire a freelance writer. You’re also wondering how much to pay. First, relax; they cost less than sausage-making party clowns. (Note: We have never heard of a sausage-making party clown, but we gotta imagine if there was such an entertainer, his/her rates would be exorbitant.) Secondly, know that not all writers are created equal. This seems obvious, but we’re amazed at the number of people who shop for the cheapest writers they can find. These same people would probably not hire someone who’s bad at math to be their accountant. Or someone who’s not very good with a hammer to remodel their home. Or someone who’s never made sausage to come to their child’s 5th birthday party to thrill the tots by stuffing assorted meats into a thin, intestinal casing.
If this pic doesn’t say party…
Good writers make your website sing. They add value to your online real estate. Good writers are well worth the cost because they increase the value of your website, which in turn increases your SEO ranking, your traffic, and your sales. Nice, huh?
Generally speaking, there are two separate types of freelance writing providers: individual writers and content development companies (like Media Shower). Here’s how they break down in terms of costs. (more…)
Since its inception in 2006, Twitter has emerged to become a force on the Internet. A force, that is, for 140 characters worth of banal nonsense.
OK, so it hasn’t been all meaningless meandering posts about people’s mundane lives. There’s also been meaningless meandering posts about celebrities’ lives.
Yes, Twitter is popular, but — brace yourself — it’s also a fad. “What? It’s been around for six years? How can it be a fad?” you exclaim way too loudly at your humble author. Well, if you recall that from 2005 until early 2008 Myspace was the most visited social networking site in the world, and is now basically a place for Justin Timberlake to hang out with 11 of his friends, you can see how social media vehicles have a tendency to break down. (more…)
Dan Furman is a Writer, Business Author, and Entrepreneurial Consultant. Each day, wherever he goes, he brings with him 25+ years of writing, business, and sales experience. Supermarket? 25 years of experience rides in the shopping cart. Dentist’s office? 25 years of experience waits patiently in the corner. Laundromat? Dan Furman doesn’t go the laundromat. Yeah, the Furmans bought a new washer and dryer set two year ago… runs like a charm. Anyways, point is, Dan’s not just a man, he’s also the man. He runs Clear-Writing.com and has written several books including “Do the Web Write: Writing for and Marketing Your Website.” Yup, he knows his stuff. He graciously let us ask him 10 questions about the keys to writing for the web and beyond. (more…)
A blog without great photos is like a fish taco without the red cabbage: a sin against humanity. While you may have great information to share, readers won’t get past the first sentence if they see a big chunk of text without any picture-punctuated breaks.
A great photo will keep more people reading your blog. Especially if it involves adorable puppies.
But where can you find good free stock photos? We know. We also know where to find fresh red cabbage, but you’ll have to wait for a future article on that one. Here now, with the help of our readers, are the 7 best places for free stock photos.
Free stock photos generally fall into two categories: those you can use freely without crediting the source, and those you can use freely, as long as you link to the source. We’ve included both in this ultimate list of stock photo sources. (more…)
Are your content marketing campaigns similar to poorly-produced indie movies: clever at the start but failing to deliver satisfactory endings? It’s a problem many business owners face in today’s world of over-information. From unexpectedness to engagement, let’s discover the strategies that are working well for others in this latest round of content marketing awesomeness.
Skyfall and Coke
Commercials for action movie sponsors are expected to include strategic product placements in scenes starring the movie’s lead actor. BORING. The marketers of Coke Zero took a different approach … and the unexpectedness of that approach is what makes this video so effective.
Don’t have the budget for a professionally-produced video? You don’t need one. The core success of this marketing strategy rests in presenting information in a new way — whether in video or written format. Step away from the expected in an engaging manner and your audience will be hooked. (more…)
On one cold February evening a few years ago, my friend Brian joined me for a quick casual dinner at a bland chain restaurant. While the meal was forgettable, I still vividly recall what he said to me when I asked where he had been that day. “Oh, I went to the movies with Jessica,” he replied. “Yeah, we saw Norbit. It was pretty funny! You should check it out!”
And just like that, in mere seconds, as we noshed on fried whatevers, dipping them in something sauce, and washing it all down with this-tastes-close-enough-to-beer, our relationship changed forever. My friend, whom I had previously respected as an astute, thoughtful human being with a decent sense of humor, had just recommended I go spend $10 to watch Eddie Murphy make fart jokes in a fat suit.
Now I’m not saying the power of word-of-mouth isn’t potent. If getting a friend to tell another friend something favorable about your business isn’t advertising gold, it’s at least a rich yellowish-orange hue. But social media’s massive explosion has triggered smaller explosions, and one of those explosions has been the boom in friend referrals. OK, I know that sentence had more stuff blowing up than an Expendables trailer, but just remember: Cool guys (and smart companies) know how to walk away from explosions. (more…)